Mark your calendars for Girl Scouting celebration on the Martha Stewart Show!

The Martha Stewart Show is featuring Girl Scouts in an episode that will air at 10 a.m. on May 7 on the Hallmark Channel. The entire show is devoted to Girl Scouting and a celebration of our 100 years.

The show, which was taped on March 21, begins with a conversation about Girl Scouting between GSUSA CEO Anna Maria Chávez and Martha Stewart, who was a Girl Scout while growing up in New Jersey. The program also features Girl Scouts engaging with Martha Stewart in various cooking and craft segments, and there’s even a segment on Girl Scout uniforms through the decades.

The show will air again on May 7 at 2 p.m. and on May 8 at 1 p.m., and you’ll be able to watch clips from the show at www.marthastewart.com beginning on May 8.

We hope you’ll tune in for a wonderful celebration of Girl Scouting.

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New Girl Scouts Research Exposes the Impact of Reality TV on Girls

As reality TV has become staple entertainment for young people and adults alike, tween and teen girls who regularly view reality TV accept and expect a higher level of drama, aggression, and bullying in their own lives, and measure their worth primarily by their physical appearance, according to Real to Me: Girls and Reality TV, a national survey released today by the Girl Scout Research Institute.

The study found that the vast majority of girls think reality shows “often pit girls against each other to make the shows more exciting” (86 percent). When comparing the propensity for relational aggression between viewers and non-viewers of reality TV, 78 percent vs. 54 percent state that “gossiping is a normal part of a relationship between girls.”

Regarding romantic relationships, reality TV viewers are more likely than non-viewers to say “girls often have to compete for a guy’s attention” (74 percent vs. 63 percent), and are happier when they are dating someone or have a boyfriend/significant other (49 percent vs. 28 percent).

“Girls today are bombarded with media – reality TV and otherwise – that more frequently portrays girls and women in competition with one another rather than in support or collaboration. This perpetuates a ‘mean-girl’ stereotype and normalizes this behavior among girls,” states Andrea Bastiani Archibald, Ph.D. Developmental Psychologist, Girl Scouts of the USA. “We don’t want girls to avoid reality TV, but want them, along with their parents, to know what they are getting into when they watch it. Our national leadership program equips girls with the skills to decipher media fact from fiction and make healthy decisions for their own lives-separate from their sources of entertainment.”

Girls who view reality TV regularly are also more focused on the value of physical appearance. 72 percent say they spend a lot of time on their appearance vs. 42 percent of non-viewers, while more than a third (38 percent) think that a girl’s value is based on how she looks.

At the same time, girls surveyed who regularly view reality TV are more self-assured than non-viewers when it comes to an overwhelming majority of personal characteristics, with the majority considering themselves mature, a good influence, smart, funny, and outgoing. They are more likely than non-viewers to both aspire to leadership (46 percent vs. 27 percent) and to think they are currently seen as a leader (75 percent vs. 63 percent). In addition, they are more likely to see themselves as role models for other girls (75 percent vs. 61 percent).

The study revealed that reality TV has many upsides as well. 68 percent of girls agree that reality shows “make me think I can achieve anything in life” and 48 percent that they “help me realize there are people out there like me.” Seventy-five percent of girls say that reality TV depicts people with different backgrounds and beliefs.

“We also want to emphasize the many positive benefits to reality TV, including its role as a learning and motivational tool,” states Kimberlee Salmond, Senior Researcher, Girl Scout Research Institute. “For example, we know that many girls receive inspiration and comfort from reality TV and that 62 percent of girls say that these types of shows have raised their awareness of social issues and causes.”

Since its founding in 2000, the Girl Scout Research Institute has become an internationally recognized center for research and public policy information on the development and well-being of girls. Not just Girl Scouts, but all girls.

(source: Joshua on GSUSA blog)

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